The Hawthorne experiments were conducted at Western Electric’s Hawthorne plant in Illinois, running from 1924 through 1932. These experiments were intended to examine how people would react to certain conditions such as light, heat, and humidity. These variables were altered and produced both expected and unexpected results. Further trials embarked as Professor George Elton Mayo brought an academic research team into the factory, which were among the most extensive social science studies ever conducted. These investigations have been heavily criticized for merely serving the interest of management. However, these accusations can be argued. The Hawthorne investigations did not only have enormous influence on the ‘human factors’ to management but also on the development of industrial psychology and sociology. Some maintain their opinion that the human relations approach is misinterpreted, leading to major failures. The Hawthorne studies were initially undertaken to investigate the relationship between physical work conditions and employers productivity. Continue reading
Management Concepts
Marketing Planning – Strategic Planning in Marketing
Businesses that succeed do so by creating and keeping customers. They do this by providing better value for the customer than the competition. Marketing management constantly have to assess which customers they are trying to reach and how they can design products and services that provide better value (“competitive advantage”). The main problem with this process is that the “environment” in which businesses operate is constantly changing. So a business must adapt to reflect changes in the environment and make decisions about how to change the marketing mix in order to succeed. This process of adapting and decision making is known as marketing planning. So, marketing planning is a plan involves designing activities relating to marketing objectives and attach with the capability of changing marketing environment. It contains with the issues of product lines, distribution channels, marketing communications and pricing. Marketing planning process is a fundamental part of Marketing Audit. Continue reading
Network Topology and Types of Network Topologies
A network topology refers to the layout of the computers and devices in a communications network. Network topologies also may be physical or logical. Physical topology means the physical design of a network including design of a network including the devices, location and cable installation. Logical topology refers to how data is actually transferred in a network as opposed to its physical design. Now lets see in detail diffrent types network topologies. Types of Network Topologies The term Topology refers to a connected layout of devices shared in a network. Now we shall go ahead in the discussion of the standard Topologies from the computer networking. An imagination of the shape of the network or the structure of virtual architecture is considered to be the topology. The structure or the shape is not mandatory to implement the exact physical layout of the present devices in the network. For instance the Continue reading
Organizational Politics – Political Behavior in Organizations
Power and politics are inextricably interwoven with the fabric of an organization’s life. In any organization, at any given moment, a number of people are seeking to gain and use power to achieve their own ends. This pursuit of power is political behavior. Organizational politics refers to the activities carried out by people to acquire, enhance and use power and other resources to obtain their preferred outcomes in a situation where there is uncertainly or disagreement. One great organizational scholar, Tushman defined politics, ‘as the structure and process of the use of authority and power to affect definition of goals, directions and the other major parameters of the organization. Decisions are not made in rational or formal way but rather through compromise accommodation and bargaining.’ Techniques of Organizational Politics The most commonly used techniques of political behavior in organizations are: One technique of political behavior is to control the dissemination Continue reading
Importance of Leadership
Although there is no universal definition of leadership, or the traits that comprise it, all definitions can be summarized as the process of social influence in which one person can enlist the aid and support of others in the accomplishment of a common task. Basically, leadership concerns organizing a group of persons to realize a common objective and this involves inspiring them to adopt a teamwork strategy. There are four main concepts involved in leadership, i.e. the leader, the followers, communication, and situation. The leader must be honest in all his/her roles. It is vital to point out that it is the subjects who decide the success of a leader. Consequently, the leader must employ two-way communication and consider the situation before choosing a communication strategy. The importance of leadership in the field of management is given below: Helps in guiding and inspiring the employees: leader guides and inspires his subordinates towards Continue reading
Mergers and Acquisitions – Synergies through Consolidation
Synergy implies a situation where the combined firm is more valuable than the sum of the individual combining firms. It is defined as ‘two plus two equal to five’ (2+2>4) phenomenon. Synergy refers to benefits other than those related to economies of scale. Operating economies are one form of synergy benefits. But apart from operating economies, synergy may also arise from enhanced managerial capabilities, creativity, innovativeness, R&D and market coverage capacity due to the complementarily of resources and skills and a widened horizon of opportunities. An under valued firm will be a target for acquisition by other firms. However, the fundamental motive for the acquiring firm to takeover a target firm may be the desire to increase the wealth of the shareholders of the acquiring firm. This is possible only if the value of the new firm is expected to be more than the sum of individual value of the Continue reading