Blue Ocean Strategy Blue ocean strategy was coined by professors W. Chan Kim and Renee Mauborgne in their book “Blue Ocean Strategy: How to Create Uncontested Market Space and the Make Competition Irrelevant” (2005). Based on 15 years of research, the authors used 150 successful strategic moves spanning 120 years of business history and across 30 industries to bring the Blue Ocean Strategy theory to life. This strategy gives a new approach to the formation of new business strategies for all businesses. Blue ocean strategy is a way to make the competition irrelevant by creating a leap in value for both the company and its customers. Blue ocean strategy is to defined, in red oceans, existing industries and businesses, an unknown market space that has never been tapped by any player in the current industry. In Red oceans, competition is severe; existing players try to outperform their rivals by using Continue reading
Modern Management Concepts
Competitive Intelligence (CI) – Definition, Need and Benefits
The growing competition in the business industry has made it necessary for any company to stay in competition or have a competitive advantage over its competitors, adequate and relevant information about the competitors need to be received or known at the right time in other to make a good strategic business decision. Competitive intelligence is defined as a systematic process that transforms random bits and pieces of data into strategic knowledge. This information comprises about competitors, customers, technological, environmental, product and market in. other to make a good strategic decision. Competitive intelligence is described as those activities a company undertake in determining and understanding its industry as well as identifying and understanding the competitors, also determine and understand their weaknesses and strength and anticipate their next move(s). This definition of competitive intelligence tends to identify/determine, understand and anticipate industry and competitors. Furthermore competitive intelligence is a process of monitoring the Continue reading
Case Study on Corporate Entrepreneurship: Steve Jobs of Apple
Corporate Entrepreneurship is broadly described as the process whereby an individual or a group of individuals, in association with an existing organization, create a new organization or instigate renewal or innovation within that organization. This definition includes two aspects of CE, a new business creation within existing organizations and renewal of the current strategy of the corporation. The vital notion is that corporations must capitalize on the entrepreneurial thinking of the managers to chase future evolution under changing and uncertain environments. Overall, studies suggest that Corporate Entrepreneurship activities are composed of three areas: idea generation, selection, and implementation or retention. Autonomy is an integral and central part of CE. Under conditions of change and uncertainty, providing autonomy to enterprising managers and encouraging them to elaborate on their own experience and ideas is a more promising approach than formal strategy development that relies solely on top management. It has been argued Continue reading
A Spiritual Perspective of Emotional Intelligence from the Bhagvad Gita
Emotions are reflective of a society’s weakness and strengths and can be disruptive and interfering when displayed at a wrong time. However, when expressed constructively it can play a role in organisational effectiveness. The ancient sacred teachings of the Bhagvad Gita can enlighten an employee to identify, interpret and apply emotions in their personal and professional life. Hinduism advocates that ‘a man should first seek wisdom and thereafter pursue material ambition’. In order to achieve self-realization, one must have perfect emotional self-control. The Indian scriptures state that our senses are like wild horses, the body its chariot and the mind its reins. Intellect is the driver. The Atman is the Lord of the chariot. If the senses are not kept under proper control, they will throw this chariot into a deep abyss. He/she who keeps the reins firm and drives this chariot intelligently by controlling the horses (senses) will reach Continue reading
Tacit Knowledge versus Explicit Knowledge
Knowledge is an capability or a ability acquire the man through the understanding. To manage this knowledge human implements the process called Knowledge management. Knowledge management is the targeted skillful and effective interaction movements in knowledge. In other words, the knowledge management is not only the managing of knowledge, but its an process of managing the organisation with a detail focus on knowledge. It is central resources that accept us to function intelligently. Knowledge management is also the transformation to other clear appearances such as traditions, technologies, books and practices within organisation of all kinds and in society in general. Procedural knowledge that carries the way of related process and action performed. Declarative knowledge is also prescribed as knowledge of knowing (something) or ‘know what’. Procedural knowledge also prescribed as process knowledge or ‘know-how’. The procedural and declaration of knowledge is used to build the structure on knowledge base. And Continue reading
About United Nations Global Compact (UNGC) – 10 Principles of UNGC
The United Nations Global Compact (UNGC) is a tactical strategy scheme for companies who commit to align their operational strategies to the principles outlined by the UNGC whose main purpose for existence is to assist businesses in managing risks and opportunities presented to them in certain areas such as the environment, society and authorities like government divisions and laws. This initiative also aims to integrate their ten principles as universal to businesses and societies for mutual benefits. It is independent of the government which entails that their rules and regulations is not government mandated law though it does support and is in-line with certain government policies that mainly focuses on the social responsibilities of a corporation. Commerce, as the main factor influencing globalization, plays a major role in societies and economies anywhere in the world. UNGC requires participating businesses to submit a Communication in Progress (COP) report once a year, Continue reading