The term ‘jugaad’ signifies the importance of implying the innovation process in the workplaces. This helps the organizations to be innovative in their working zones and inspires them to bring in the changes that will be elemental for their success. The concept of ‘jugaad’ is a very important one in the Indian managerial practices. This certainly means the approaches to innovation. This is a Hindi word and this reflects how the innovation practices could lead to the success of the organizations.
In India, the workplaces are totally constrained with the diverse workforces. The harsh problematic situations should be overcome by the innovative approaches within the organization and effective solutions should be addressed despite having very limited resources. There have been all kinds of lacks in India regarding the resources, proper workforce, training of the employees and many other things. However, the services cannot be stopped in spite of these problems. The interconnectivity among the customers and the service providers is a very important issue to be sorted out in this manner. The resources are limited but the growth has to be achieved. In these circumstances, jugaad innovators will be looking to apply such methods by which the organizations can optimize their profits and lead the organizations towards their growth. The organizations must be having a proper sustainability in India because the business conditions are not proper and helpful for the organizations to grow. The corporate organizations should prepare products that will be appropriate according to the needs of the market. The adversities in the organizations should be looked into with a deeper sense and the solutions should be addressed within a cheaper rate as per the economy of India. The jugaad innovators do not rely on the costly R&D processes, pre-planned techniques that are time consuming as well. They depend on approaching the customers with the probable solutions of the matters and ask feedbacks from them. They focus on the relative features of the products and the innovators must approach the customers in real time.
The jugaad innovators are very much frugal in nature. They do not use the R&D technologies in their working fields but they innovate new technologies that will build on the already existing infrastructures. The infrastructures and the assets of the organization are used extensively to that will save their operation costs as well as making them successful in their quests as well. The jugaad innovators always innovate faster and cheaper in many ways that helps the organizations to grow and stretch forward with a lot of profits. It is a burning fact the jugaad innovators have found that the customers of the emerging firms do not earn huge money but they are high yearners. The jugaad innovators try to satisfy the desires of the customers by providing them with the best solutions that will cater to their earning levels. The low earning customers will be satisfied by the innovative patterns of the jugaad innovators.
They are much dedicated to their working efficacies and bringing the success to the organizations. This dedication has always yielded good results for the. They have been very efficient in carrying out their operations and achieving the desired objectives of the organization. They have been working across various functions that would help them to create synergies in their working arenas. These various types of businesses would help them to stay connected with their employees and innovate new ideas to be successful. They are relentlessly working hard to achieve their goals. They are always looking to create new opportunities for development through various cost-effective ways. Many firms have forced its way to employ the ‘jugaad’ method in the working fields and apply them to push the innovation process to a greater limit. It is very important to understand the problems of the customers and only then those problems could be solved by the organizations in a better way. These problems should be solved by a way that the cost of the solution should be at the minimum and the satisfaction of the customers can be achieved as well.
It has to be understood that the relationship between innovation and creativity is a deep one but the basic difference is creativity is about giving a new idea for betterment and innovation is about execution of that idea. The resource allocations have to be chosen well along with building the right team for execution of the plan. The new products have to be launched into the market by executing the best plans available in the market. The target people have to be reached in order to understand what kind of products they want within what sort of price range. The firms in the emerging markets should plan to reach the target markets particularly to satisfy the needs of the customers.
The management experts have viewed the matter of jugaad from many angles and they have been singing the praise of this innovation technique to be imported into the managerial practice of many organizations. The jugaad innovation technique has been very successful in the Indian organizations. If the Western companies can adopt this jugaad innovation in their organizational operations they will be very much benefitted from various angles. As this is a very competitive business world and so many variables available in the market, the customers want the products that can fit into their usage profile perfectly within their desired price range. This will be a boon for them and the companies, who can arrange for this, would see the profits in their organizations. Still, there is a huge chance for organizations to introduce the jugaad innovation into their works by which they would be able to make much profit by serving more number of customers and reducing the operation costs.