Case Study on Entrepreneurship: Larry Page
The Google Guys: Inside the Brilliant Minds of Google Founders Larry Page and Sergey Brin by Richard L. Brandt is a guidebook to the inner workings of Google’s founders. Brandt examines the key characteristics that has led Google co-founders, Lawrence Page and Sergey Brin through their progression and subsequent success. The Google Guys explores the beginning of their venture while they were graduate students at Stanford University and through the obstacles that they encountered as they built their empire. Page is scientifically and academically oriented with an undergraduate degree in engineering from the University of Michigan and a Master of Science in computer science. During his doctoral studies at Stanford, he developed BackRub which was the antecedent of PageRank, a complex algorithm that analyses and ranks websites based on quantity and quality of backlinks or website links to another website. PageRank is analogous to citations used in research where a reference source that Continue reading