Coping with Stress at Work place

With the rapid advancement of technology, the stresses faced at work have also increased. Many people dread going to work, hence the term “Monday Blues”. What is the reason for this? There is partly the fear from being retrenched in bad times, leading to greater job insecurity on the part of those who remain. Undoubtedly, occupational stress is one of the most commonly cited stressors faced by people all over the world. Stress refers to the pressure and reactions to our environment which results in psychological and physical reactions. Whilst some stress is good for motivation and increasing efficiency, too much stress can result in negative impacts such as reduced effectiveness and efficiency. More and more people are feeling isolated and disrespected at work, and this has led to greater occupational stress. Many companies have taken to consulting experts and professionals on ways to increase connectedness and motivation of their Continue reading

ADRM Model of Human Resource Management

The employees of any organization are main characters play a vital role in the achieving the successive goals of any organization. In this regards, it is quite essential that the personnel should be provided with the secure environment as well as the satisfaction about their job while they serve an organization. An employee who feels secure better concentrates on his job and responsibility which in return cause the quality conclusion for any organization. It is recommended that the organizations must concentrate on facilitating the best job opportunities and security to their employees focusing that how much they are important for the organization and their hard work and performance influence the organizational process, its outcomes and success. The Human Resource Management department of an organization is basically responsible for the well being of employees. It also plays a vital role in the progress, development and success of the organization by focusing Continue reading

Email Security Best Practices to Keep Your Business Safe

The most pervasive means of communication today for businesses and private citizens, Electronic mail or Email, was not designed with security in mind. Today, Email application is built into almost all smart devices from phones to computers to gaming and sensor devices. however, the Email message that this device send and receive is transmitted in plain text format in almost all cases. with ever-increasing cybercrime, sending plain text message that can potentially contain sensitive data is a risky undertaking. This weakness in security in Email systems, has made Email the primary attack vector for criminals. Cybercriminals use Email as simplest and cheapest method to ship their malicious payload to targets. The three core principles when it comes to information security, Confidentiality, Integrity and Availability (CIA) holds true in Email security as well. However, there is one other principle to consider in Email security, Non-repudiation meaning that the sender of the Continue reading

International Strategic Alliances – Motivation, Advantages, and Disadvantages

An alliance can be defined as a business to business collaboration. In an alliance two or more companies agree to work together to achieve a common goal while not losing their individuality. Strategic alliance helps the both parties to gain the complementary strengths. Companies form alliances for joint marketing, joint sales or distribution, joint production, design collaboration, technology licensing and research and development. Strategic alliances have different forms, Contractual (non-equity- based) alliances (Alliances which are based on contracts and which do not involve the sharing of equity), Equity-based alliances (Strategic alliances which involves the use of equity), Cross-shareholding (Both partners invest in each other). One form of Equity-based strategic alliances is the joint venture. The formation of the alliance is rich and fragmented. One of the main reasons behind the collaboration is to gain the competitive advantages. Intermediate asset specificity and low uncertainty are conditions that may lead to a preference Continue reading

Strategic Thinking – Meaning and Definition

Organizations nowadays look towards strategic thinking as a substitute for traditional directions of strategic management which is focused on strategic planning. Strategic thinking has become an important key to success to every organization and became the major pathway that management must pass through, so as to face the challenges of modern day environment. Globalization had brought a lot of impacts on organizations. Those impacts made organizations particularly the Small and Medium Sized Enterprises SMEs to be aware of any changes that are happening everyday. The main reason for doing so, is to be able to compete with each other and in order to keep surviving in the business area. Organizations also need to adopt a good strategy to give satisfaction to its internal environment such as suppliers and employees of the organization, so organizations could never stand without having strategic thinking which helps to predict the present situation of the Continue reading

Case Study of Onida: Brand Analysis and Revival Strategies

Story so far….. Household name in television Onida was founded in 1981 and by1982 the company had started assembling television sets at its own factory. Superior products backed up by distinctive design, cutting-edge advertising and purposeful marketing made Onida a household name in India. In addition to televisions, the company has recently made a foray into other household appliances, including air-conditioners, washing machines, DVDs and home theatre systems. For business and industry, Onida has introduced state-of-the-art multimedia presentation products. Onida, is still well known for its brand mascot ‘The Onida Devil’ and its punch line “Neighbor’s Envy Owner’s Pride”. In the 1980s when owning a television set was considered a luxury, Onida launched its advertising campaign on the platform of envy, to promote its television range. A green-horned devil with a long pointed tail was the spokesperson in all its ad campaigns till the 1990s. The ‘Devil’ helped Onida gain Continue reading