Firm’s Shut-Down Point
At shut-down point one very important question arises i.e. will a firm take an exit as soon as it incurs a loss? The answer will be in the negative. No doubt the aim of the firm is to maximize profit and when it incurs a loss it must try to minimize its loss. This implies that a firm should remain in production at least as long as its loss is minimized. To understand the shut-down point of the firm we shall have to reconsider the cost structure. When the average revenue is below the average cost then the firm is not enjoying profit but is incurring a loss. But the average cost itself is made up of average fixed cost and average variable cost. Now, as long as the average revenue of the firm can cover its variable cost then the firm will continue Continue reading