Case Study: Success Story of Pfizer Inc
Pfizer was founded in 1849 in Brooklyn, New York. It started as a company that focused primarily on human health services and products. Now it focuses on three major segments of the health care industry, namely Pharmaceutical Health, Consumer Health and Animal Health, or Veterinary Services. Pfizer has headquarters in New York. Initially it was a small company operating in the USA. Currently, it has more than 115000 employees in 180 countries. It has over 70 manufacturing facilities around the globe and invests $7.7 Billion in R&D annually! Furthermore, Pfizer’s R&D locations are spread out in five countries and Pfizer also has 18 therapeutic areas across the globe. A total of 15 medicines made by Pfizer are leaders in their respective segments. Lipitor, for example is the world’s largest selling medicine which is a cholesterol reduction medicine. Other names that are noteworthy are Listerine and Sudafed which can be found Continue reading