Role of Leaders in Shaping Organizational Culture

Management Principles

Organizational Culture – Development and Importance

Management Principles

Five Important Organizational Cultural Models

Management Principles

The Customer Satisfaction Model – Based on American Customer Satisfaction Index (ACSI)

Marketing Management

Rumours in Business Organizations

Business Communication

9 Tips for Building Long-Term Financial Security

Building long-term financial security requires more than just saving money. To do this, you’ll need a sustainable plan that supports your daily life while safeguarding your future. Whether you’re approaching retirement or just starting your career, building smart habits can be helpful. You must learn how to manage debt properly and make smart investment decisions to enjoy lasting stability. You can create a strong foundation with clear targets and adequate planning. Keep reading to discover helpful tips for achieving this. The Importance of Building Financial Security You’ll need financial security to become independent, stable, and gain peace of mind. It ensures that you can meet your daily needs, deal with emergencies, and plan for your future without constant stress. A solid financial foundation can protect you from unexpected setbacks, such as the following: Job loss Sudden home repairs Medical expenses Economic downturns Natural disasters Being financially secure also means that Continue reading

Abey Francis

The SERVQUAL Model – Definition, Dimensions, Gaps, Advantages and Disadvantages

Knowing the customer(s) is the key to a successful customer service as the idea is to create, deliver and communicate superior value. The service and/or products offer should answer to the needs and demands. Customers are the most important people for any organization. They are the resources upon which the success of the business depends. Understanding customers are necessary not only because of their effect on marketing decisions but because customers’ activities influence the entire organization. When thinking about the importance of customers it’s useful to remember the following points: Repeat business is the backbone of selling. It helps to provide revenue and certainty for the business; Organizations are dependent upon their customers. If they do not develop customer loyalty and satisfaction, they could lose their customers; Without customers the organization would not exist; The purpose of the organization is to fulfill the needs of the customers; The customer makes Continue reading

Abey Francis

SMART Goal Setting: Definition and Components

In the pursuit of personal and professional success, individuals often set goals to guide their efforts. However, not all goals are created equal. The concept of SMART goals, which stands for Specific, Measurable, Achievable, Relevant, and Time-bound, offers a structured approach to goal setting that enhances the likelihood of success. Originating from the business management domain, the SMART framework has been adopted across various fields, including education, healthcare, and personal development. By promoting clarity and accountability, SMART goals enable individuals and organizations to systematically track progress and make necessary adjustments. SMART goal-setting was first introduced by Dr. Edwin Locke in the 1960s. According to Locke, setting goals that fit into the SMART criteria provided motivation and empowerment to people, which was crucial to ensure that the goals are achieved. Today, SMART criteria are applied to the goal-setting process in many organizations, regardless of their size and area of business. The Continue reading

Abey Francis

Business Failure – Concepts and Prevention Methods

Most of the times, businesses fail to achieve the set objectives. Such a scenario comes about perhaps because the business does not implement the right strategies or offers customers a product that is not in demand. In addition, a business may fail because it is not located in a suitable environment. However, no matter what the causes of business failure are, many people tend to embrace different ideas on how failure is good for a business. This has been adopted by many people such that even organizations are adopting strategies that advocate for failure in business with the belief that failure is a step to the achievement of any set goals and objectives. The assertion that failure and fast failure is a good thing has received different opinions. Several people argue that failure in a business is a good thing while others are for the belief that failure is bad Continue reading

Abey Francis

Optimizing Your Global Transfers by Managing Banking Costs Effectively

International transfers have become a common practice for both companies and individuals. Planning the costs of such transactions is critical. This is because even small fees can add up and have a significant impact on the budget. It is the preliminary viewing of bank fee rates that helps in planning. For example, the Dukascopy fee indicates the potential costs associated with making international payments. Knowing rates, such as Dukascopy fees, enables you to estimate costs in advance and choose the most suitable transfer method. Understanding the Components of International Banking Costs It just so happens that additional expenses accompany all international transfers. The most striking example is the transaction fee, the conversion fee, and the commission from the intermediary bank. All of these elements add up and can significantly increase the overall cost of the transaction. For example, if you need to transfer funds through several intermediary banks, each of Continue reading

Abey Francis

Case Study on Green Marketing: Ecoalf’s Inspiring Business Model

In today’s world, many companies are involved in activities aimed at addressing relevant environmental issues as part of their corporate social responsibility initiatives. However, some ventures conduct their businesses while using solely green marketing as a mechanism to operate by reducing numerous negative impacts on the environment. One of the factors affecting the sustainability of fashion brands negatively is competition. Some businesses in this sector use radically distinctive development models, which allows them to keep the intermittent interest of the target market. However, without having a reputable history, this is difficult for companies to overcome the competitive barrier. As a result, high competition in such an environment affects the sustainability of brands and can often be an obstacle. The inability to withstand pressure from rivals, in turn, is directly associated with falling profits and, consequently, financial challenges. One of the trends in the fashion industry is the focus on environmental Continue reading

Abey Francis