Stimulating Forces for Organizational Change
What makes an organization to think about change? There are a number of specific, even obvious factors which will necessitate movement from the status quo. The most obvious of these relate to changes in the external environment which trigger reaction. An example of this in the last couple of years is the move by car manufacturers and petroleum organizations towards the provision of more environmentally friendly forms of ‘produce’. However, to attribute change entirely to the environment would be a denial of extreme magnitude. This would imply that organizations were merely ‘bobbing about’ on a turbulent sea of change, unable to influence or exercise direction. The changes within an organization take place in response both to business and economic events and to processes of management perception, choice and action. Managers in this sense see events taking place that, to them, signal the need for organizational change. They also perceive the Continue reading