The Boundaryless Career: Modern Contemperory Perspective on Career

Human Resource Management

Concepts of Throughput Accounting and Theory of Constraints

Financial Management

Kaizen – Understanding the Japanese Business Philosophy of Continuous Improvement

Operations Management

Role of Leaders in Shaping Organizational Culture

Management Principles

Organizational Culture – Development and Importance

Management Principles

What You Need to Master SEO in 2024

Search engines will continue to play a major role in consumer culture. Businesses today have realized that they need to go over and beyond to make sure their names are at the top of the search engine results pages. With Google’s recent algorithm overhauls that highlight quality content even more, the playing field for SEO is just getting more complex.  In 2024, the same SEO strategies that catapulted many brands to the top before will be obsolete. There’s more that needs to be done to understand buying patterns and harness the powers of AI to make sure your business gets the attention it deserves. For that, here’s what you should master as you prepare for new SEO challenges in 2024: Tap into your Core Web Vitals Quantity was the order in the past, but now, Google prioritizes better search experiences through its Core Web Vitals. To rank better in 2024, Continue reading

Abey Francis

Topics for Employee Training Programs

Training can be defined as the   process of “Transferring information and knowledge to employers and equipping employers to translate that information and knowledge into practice with a view to enhancing organization effectiveness and productivity, and the quality of the management of people.” It also means that in organizational development, the related field of training and development deals with the design and delivery of workplace learning to improve performance. The common topics for employee training and development programs are; Corporate ethics: This covers the value of good manners, courtesy, consideration, personal decor and good rapport. It also shows why and how to discourage gossip, controversies, personal work at office, rush jobs etc. Communications: The increasing diversity of today’s workforce brings a wide variety of languages and customs. Right from the way the receptionist handles a call to how the CEO deals with a customer gives a glimpse of the image Continue reading

Abey Francis

Top Ten Advertising Mantras For Small Business

What will be the best resort for advertising and marketing especially for small scale companies needs to be identified. Here there are the top ten low-cost advertising methods which managers will find very useful. Creating your own Website:  Today, when more and more people are turning internet savvy; for any company to come into the public eye having a company’s website is a must. A research has put forth that seventy percent of potential buyers’ first research about the product or service on the internet before walking to a mall or showroom to buy the product or service. If companies cannot invest money, then there are also free blogs and websites which offer domain names as preferred. Also, remember to market your website or blog by employing means of social media. Social media culture is on a rise, and publicizing about your presence on such platforms can result in potential Continue reading

Abey Francis

Total, Average and Marginal Revenues

When a firm undertakes the task of production and purchases inputs it incurs cost.   Having produced the output, on selling it the firm earns some income.   The income  receipt by way of sale proceeds is the revenue of the firm.  We can study the concept of revenue by distinguishing between total revenue, average revenue and marginal revenue. Total Revenue (TR) Total revenue is the sale-proceeds or the aggregate receipts obtained by the firm for selling its product.   Each unit of output sold in the market fetches a price and when this price is multiplied by the number of units sold we obtain the total revenue. Thus the total revenue depends on two factors: The price of the product (P) The units of output sold (Q) Thus, Total Revenue = Price x Quantity sold or, TR = P x Q   For example, if the price of one Continue reading

Abey Francis

Market-Neutral Alternative Funds: Advantages and Disadvantages

Advantages of Market-Neutral Alternative Funds One of the vital advantages characteristic of market-neutral alternative funds is the lowest correlation rate compared to other assets. Even though the return pattern would change for the organization over time, it would still have the opportunity to mitigate risks by combining different strategies based on market-neutral alternative funds. Investment options are not being seen as the essential way of creating a fortune in this case because investors do not associate themselves with fortunes. This is usually done to reduce the impact of the broader market on the organization and create a cushion for the company that would protect the lower levels of correlation from increasing drastically. Overall, market-neutral alternative funds are advantageous for correlation rates because they broaden the list of asset classes that are eligible for improvement. A decreased level of volatility is another benefit typical of market-neutral alternative funds. Investment lineups of Continue reading

Abey Francis

Why Firms not Consider Profit Maximization as their Financial Objective?

Profitability objective may be stated in terms of profits, return on investment, or profit to-sales ratios. According to profit maximization objective, all actions such as increase income and cut down costs should be undertaken and those that are likely to have adverse impact on profitability of the enterprise should be avoided. Advocates of the profit maximization objective are of the view that this objective is simple and has the in-built advantage of judging economic performance of the enterprise. Further, it will direct the resources in those channels that promise maximum return. This, in turn, would help in optimal utilization of society’s economic resources. Since the finance manager is responsible for the efficient utilization of capital, it is plausible to pursue profitability maximization as the operational standard to test the effectiveness of financial decisions. However, profit maximization objective suffers from several drawbacks rendering it an ineffective decisional criterion. These drawbacks are: Continue reading

Abey Francis