Social Innovation – Definition, Characteristics and Types

Social innovation is the new concepts, strategies and ideas that must meet the social needs of various elements that must be formed education, working condition and community development. Social innovation strengthens and extends civil society and it includes the social process of innovation. Social innovation is the complex methods of introducing the new products or services that can change basic resources, routines and authority of flows in which innovation can occur. Social innovation tries to provide a novel solution that must be effective, sustainable and efficient and this value would provide cure to the society rather than the single individual.

Social Innovation

Social innovation is the process of creating a new idea that can create a positive impact on the society. The concept of social innovation has emerged from the growing dissatisfaction from the technological emphasis in the innovation of economic area. Technological innovation focuses on main profit of the organization, whereas the social innovation concept provides emphasis on the human development, community development and empowerment of the common people. Social innovation has emerged from the result of growing challenges regarding environment, society and demography; these issues are often called as ‘wicked problems’ as these issues are multifaceted, complex and associated with ranges of stakeholders. ‘Wicked problems’ are hard to solve and these are conventional in the market capitalism, climate change and resource scarcity. Social innovation incorporates the process of doing the business through social change. Social innovation involves in redefining the aim of the organization around the shared value, that is fulfilling the social and environmental needs, not just the profit.

Following are the names of important types of social innovation with descriptions;

Socio-juridical innovationInnovation is related to the laws and legal framework
Socio-analytical innovationInnovation is related to the sense-making and analytical framework
Socio-ecological innovationInnovation is related to the human environment interaction
Socio-technical innovationInnovation is associated with the human technology and interaction (use of social media)
Socio-cultural innovationInnovation is associated with the non-formal institution
Socio-organizational innovationInnovation is associated with the organizational arrangement
Socio-political innovationInnovation is related to governance policies
Socio-ideological innovationInnovation is mainly related to the ideological frameworks and mindset as well as the paradigm
Socio-ethical innovationInnovation is associated with the normative or ethical framework (corporate social responsibilities of organization)
Socio-economic innovationInnovation is related to the economic model, business (inclusive business, as well as value chains, are associated with this)

Social innovations will help the organization to create value for the environment and society as well and the organizations want to do the things in different ways, for primarily about the individuals like government, institutes, the private sector and civil society, on the other side, secondarily for the use of technological processes.

Social entrepreneurship is the process of making and growing the venture for non-profit or for-profit and the motivation of the entrepreneurs comes from to do the social changes. This approach of social entrepreneurship can create the change through creating the new venture. In addition, the process of stating the social changes from within through establishing the organization is called the social entrepreneurship. This approach can create alteration by providing the capabilities and resources of the established organization. The method of inter-organizational activities to facilitate the alternative ideas, place, people and resources in order to bring out challenges is defined as social entrepreneurship approach.  This type of social entrepreneurship can create change by platforms which can support collective effort within and between new and established organization’s.

It has been observed that core elements of social innovation are related to the novelty of social innovation is the new to the concept and entrepreneurs can apply this in a new way. From ideas to implementation is the same as the distinction between innovation and invention. The entrepreneurship venture must meet the social needs as the social innovation is explicitly made to meet the recognised social needs. The process of effectiveness in social innovation is effective than a solution as it helps to create measurable improvement in terms of the result.

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