Types of small groups in business scenario

There are two major types of small groups, primary and discussion groups. The primary group is more informal in nature. Members get together daily or very regularly. The primary group is less goal-oriented and often there is conversation on general topics and not discussion on specific topic. Primary groups are not bound by any rules and are highly flexible. Discussion groups are highly formal. These are characterized by face-to-face interactions where group members respond, react and adapt to the communication of other participants. A discussion group has one or more leaders. Members of discussion groups have common characteristics-geographic location, social class, economic level, life style, education level, etc. finally, members of a discussion group have a common purpose or goal. The strength cohesiveness and longevity of the group depends upon the type of goal. One important type of discussion groups is the problem-solving group. Such groups are of four types Continue reading

Professionalism in Human Resources Planning

Human resource planning determines the human resources required by the organization to achieve its strategic goals.  Human resource planning is the process for ensuring that the human resource requirements of an organization are identified and plans are made for satisfying those requirements. In human resource planning people are the most important strategic resource for an organization. Whereas HR Planning generally concerned with matching resources to business needs in the longer term, although sometime address shorter-term requirements as well. HR Planning also looks at broader issues relating to the ways in which the people are employed and developed in order to improve organizational effectiveness. So HR Planning plays an important role in strategic human resource management. Professionalism in HR planning The first part of professionalism  in HR Planning is understanding the customer, the customer requirements and providing customer satisfaction. HR is increasingly viewed as a service; a service both to employees Continue reading

Importance of Organizational Culture in Strategic Management

Culture plays an important part in our society. It refers to beliefs and codes of practice that makes a community what it is. It also plays the same role in organizations. A strong organizational culture will provide stability to an organization as it has significant influence on the attitudes and behaviors of organization’s members. Most of company’s top managers have a strong awareness that the culture of a company is crucial to everything they do and plays irreplaceable part in their success. However, not many companies can admit that they can describe their culture and fully understand how important it is in the success of their businesses. There are various explanations and elements to define organizational culture. For some, it means top management beliefs and values about how they should manage the organization and conduct the business. For some, it is an evolutionary process relating to people that creates unique Continue reading

Customer Service Strategies in Banking Sector

Today, banking sector is seen as a catalyst in economic growth of a country and, lot is expected from the banking fraternity. The recognition of banking, as a tool for all inclusive growth by economists, financial planners, reformist etc has made it an important sector in the Government’s planning of economic growth. The banking sector in India is there fore witnessing tremendous changes because of political, social and economic changes that are taking place domestically and internationally. The concept of banking, which was earlier restricted to accepting of deposits from public for the purpose of, has also undergone sea change. Today the banking sector is seen as a vehicle for all inclusive economic growth, social responsibility and equiv-distribution of national resources. Today banks are wooing existing customers, prospective customers by offering new facilities, products, and services in order to retain/increase their base in market. The way the banking has changed, Continue reading

Case Study on Marketing Strategy: Starbucks Entry to China

Starbucks is one of the largest coffee chains in the World. The company has a unique style and atmosphere in their coffee houses. We chose China because it is the world’s most populous country with over 1.3 billion people live there and second-largest country by land area. After 1978, the country’s economy were underwent dramatic changes which involved such relief as permission for entrepreneurs to start up their own business and opening the country for foreign investment. It is obviously that Starbucks managers decided to take advantage of such opportunity to expand their business into new region. To evaluate Chinese market the company used several steps of analyses. Who might be interested in buying coffee in China? To introduce the Starbucks brand the company begun to distribute coffee for free to guests in several Beijing’s hotels in 1994. This initiative indicated that there was a strong demand for their products, Continue reading

What is a Fixed Budget?

A budget can be defined as a management tools that put the managers in control of a financial health of the organisation. The objective of the budget is to measure of the financial structure of the organisation and budget is a tool that forces management to be accountable in a structured and objective way. How manager manage the budget is key to their value. Budget facilities the planning and resources allocation and help to estimate, itemized, analysis and examined the entire product and service that organisation offers to customer. Budgeting is a simple process of consolidating budget and adhere them as closely as possible. It is a process turns manager attitudes forward looking to the future and planning; managers are able to anticipate and react accordingly to the potential problem before it arises. Budgeting process allows manager to focus on the opportunities instead of figuratively. The aim of budgeting is Continue reading