Case Study on Entrepreneurship: Larry Page

Business Analysis

The Boundaryless Career: Modern Contemperory Perspective on Career

Human Resource Management

Concepts of Throughput Accounting and Theory of Constraints

Financial Management

Kaizen – Understanding the Japanese Business Philosophy of Continuous Improvement

Operations Management

Role of Leaders in Shaping Organizational Culture

Management Principles

Event Marketing – Using Events as a Business Marketing Tool

An event is a live multimedia package with a preconceived concept, customized or modified to achieve the clients objective of reaching out and suitably influencing the sharply defined, specially gathered target audience by providing a complete sensual experience and an avenue for two-way interaction. Event marketing involves canvassing for clients and arranging feedback for the creative concepts during and after the concept initiation so as to arrive at a customized package for the client, keeping the brand values and target audience in mind. Marketing plays an important role in pricing and negotiation as well as identifying opportunities to define and retain event properties by gathering marketing intelligence with regard to pricing, timing, etc. Event marketing has been defined as a state of focused event strategy managed consistently over a period of time to reinforce aspects of brand character. There are further  definitions wherein the focus has been more on the Continue reading

Abey Francis

Entrepreneurial Motivation Factors

Entrepreneurship is the process of adding something new [creativity] and something different [innovation] for the purpose of creating wealth for the individual and adding value to society. An entrepreneur has to be creative and innovative in order to have a sustainable growing business. In fact, entrepreneurs are considered as one of the main contributors to country economy growth. Entrepreneurial activity benefit community and society as it creates job opportunity, income, products and services with his creativity and innovation to us. Important Factors of Entrepreneurial Motivation Motivation is one of the elements in influencing the process of entrepreneurship. The general entrepreneurial motivation factors, including need for achievement, locus of control, vision, desire for independence, passion, and drive. Need for Achievement: Individuals who have higher level in need for achievement are will have higher desire to involve in activities or tasks that have a high degree of individual responsibility for outcomes. Entrepreneurial Continue reading

Abey Francis

Modern Principles of Taxation

The analysis of classical theories allows the formulation of principles that represent the qualities and tendencies of the modern taxation system. The modern principles of taxation are: The rational combination of direct and indirect taxes, which implies the utilization of various types of taxes, taking into consideration both the wealth and the income of the taxpayer. In periods of economic crisis it is better to have many sources of budget revenue with a relatively low rate and a large taxation basis then to have 1-2 types of income with high deduction rates. The universalization of taxation which implies equivalent efficiency requirements to all payers and an equivalent approach to the deduction of the tax amount irrespective of the income source, type of activity, or economic sector. It is not acceptable to introduce additional taxes, increased and differentiated rates, or tax allowances for different types of ownership, organizational or juridical structure Continue reading

Abey Francis

Data Mining and Privacy Concerns

In data mining, the privacy and legal issues that may result are the main keys to the growing conflicts. The ways in which data mining can be used is raising questions regarding privacy. Every year the government and corporate entities gather enormous amounts of information about customers, storing it in data warehouses. Part of the concern is that once data is collected and stored in a data warehouse, who will have access to this information? Oftentimes a consumer may not be aware that the information collected about him/her is not just shared with who collected the information. With the technologies that are available today, data mining can be used to extract data from the data warehouses, finding different information and relationships about customers and making connections based on this extraction, which might put customer’s information and privacy at risk. Data mining necessitates data arrangements that can cover consumer’s information, which Continue reading

Abey Francis

Components of an RFID System

Radio frequency Identification (RFID) as the name implies uses radio frequency to exchange data between two entities for identification purpose. It is a wireless technology to collect information without any human interventions. An RFID system is basically an integrated combination of various components which work together for detection and identification of objects or persons. These are the components which are primarily responsible for working of any RFID system whether basic or complex. Although there can always be additional components associated with RFID systems like sensors etc. but the following are amongst the key components of these systems: A tag (sometimes called a transponder), which is composed of a semiconductor chip, an antenna, and sometimes a battery. An interrogator (sometimes called a reader or a read/write device), which is composed of an antenna, an RF electronics module, and a control electronics module. A controller (sometimes called a host), which most often Continue reading

Abey Francis

Paradox of Globalization vs. Localization

In today’s continuously changing world, globalization is what every business, organization, and nation should seek and welcome as a positive change. However, many people are unaware of the main focus and meaning of globalization, especially in comparison to localization. A large number of people believe that globalization is just another common word used to refer to changes and differences that cannot be explained. Therefore, many different activities or changes are improperly labelled to be a part of or caused by globalization. Localization is the process of adapting a product or service to a particular language, culture, and desired local preferences. Ideally, a product or service is developed so that localization is relatively easy to achieve – for example, by creating technical illustrations for manuals in which the text can easily be changed to another language. The process of first enabling a product to be localized and then localizing it for Continue reading

Abey Francis