Case Study on Entrepreneurship: Larry Page

Business Analysis

The Boundaryless Career: Modern Contemperory Perspective on Career

Human Resource Management

Concepts of Throughput Accounting and Theory of Constraints

Financial Management

Kaizen – Understanding the Japanese Business Philosophy of Continuous Improvement

Operations Management

Role of Leaders in Shaping Organizational Culture

Management Principles

Factors Affecting Transportation in Logistics

Whether the movement of material and equipment is by rail, sea, air or road, adequate facilities for their free flow to and from the factory must be ensured. The factors which affect progress at the construction stage, and production and dispatches after commission, have been discussed below: 1.  Terminal Facilities Terminal facilities are usually grudgingly provided. One reason for this is that any delay or any in convenience caused to truck operators is not a loss to the project. It is treated as a loss to the carrier. In some cases, this may be true. However, this usual incidence of stoppage or regulation of the production process can be minimized, if not eliminated. Often extreme stinginess is expressed in planning for these facilities, which include storage space, and loading and unloading arrangements in a suitable area. If the storage space is not adequate or if the traffic is exceptionally heavy, Continue reading

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Credit Management Concepts: Know Your Client

A cardinal rule in banking is the concept of “Know your client”. This means exactly what is says. The banker will do all he can to find out as much as he can about the company and the client. In this no information is too small or too immaterial since they will fit into a larger picture and the fate of the facilities extended may depend upon it. It has to be always remembered that the project may appear sound, the documentation perfect and the financials impeccable. However, if the intent is to cheat, it could cause severe losses to the Bank. Banks are always aware that a dishonest man is also a very clever person. Additionally the dishonest person has the advantage in that the innocent banker believes him to be a good, honest soul. He knows he is not; he knows he intends to cheat the banker and Continue reading

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Cobb-Douglas Production Function

The best known production function in economics, is the Cobb-Douglas production function.   It is named after its pioneer Douglas who fitted a function suggested by Cobb on the basis of the statistical data pertaining to the entire business of manufacturing in U.S.A.   The Cobb-Douglas Production Function is a linear homogeneous production function implying Constant Returns to Scale. It takes the following form: Q = A.Kα.L1-α Where, Q Stands for the Output. L and K are inputs A is a positive constant α  is a positive fraction i.e.  Î± < 1. In the above formula if L and K are increased in equal proportion i.e. if L becomes gL and K becomes gK, then the output Q will become gQ. Thus the Cobb-Douglas Production function indicates constant Returns to scale.   The Cobb-Douglas Production function also shows that Elasticity of Substitution equals One.   Further it hints that if Continue reading

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Application of Nostalgia Concept in Marketing

The historical term of nostalgia, initially started as a medical term. The term was coined in 1688 by Johannes Hofer (1669–1752) in his Basel dissertation to refer on ‘homesickness’. Homesickness was one of the most serious sickness during that time. The term of “nostos” which means return and “algos” which means pain, were introduced to described people that suffering pain because of being far away from home and have needs to return to their home.  Subsequently, the term ‘nostalgia’ evolved, and moved away from being a disease. Nostalgia known as a term that refer to time: past, present and future. In order to be classified as nostalgia, there are four factors that need to be fulfilled: An emotional feeling of being lost in space and time. An emotional feeling due to loss of values and references of civilization.  A personal loss feeling occurred because of less freedom. Insecurity on a mass consumption culture Continue reading

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Why Marketing Strategies of Global Companies Sometimes Fail

‘The world today is a global village’ it’s a fact. But the global village still has some tribes and it is very important to keep all the tribes happy if we need to have good relationship with all of them. Since the globe is accessible to everyone, it is also vital to design the marketing strategy and develop it in the perspective of variations in the culture, traditions, taste, weather and norms of a country. One of the most striking trends in business has been growing internationalization of the business. Companies are going global but they have to keep their customers satisfied domestically and internationally. The internationalization affected the business strategies and the companies are in the rethinking process to counter the problems in the global marketing strategies. Marketing is no exception to this. Attitude of the customers in this regard is very important for designing the marketing strategy, especially Continue reading

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Enterprise Service Bus (ESB) – Explanation, Role, and Functions

Before the emergence of service-oriented architecture (SOA), the term middleware would often be equated with an application server. However, today with the degree of progress on service-oriented architecture the term middleware will often be equated with Enterprise Service Bus (ESB). This is because if the application server is the foundation for middleware then ESB represents the largest and most important part of middleware in Service Oriented Architecture. Enterprise Service Bus (ESB) is a term used to describe a wide variety of products whose primary goal is to extend the simple messaging capabilities of an application server to allow the inclusion of enterprise functionality needed to support SOA. It has also been observed that a major difference between ESB and middleware is the fact that ESB is Service-Oriented whereas middleware has functions that are applicable outside the realm of services in a distributed system. The ESB can accomplish business communication by Continue reading

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